| Best Store Design & Visual Merchandising |
| A store that has created the most appealing shopping space with the best in-store furniture and fixtures, layout and display. Keeping in mind what consumers want while not compromising on brand visibility, this category recognizes the efforts taken to create the most visually appealing and striking store. |
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| Efficient Usage of Technology in Retail |
| A retail initiative which harnesses technology to make business practices more efficient. Using the appropriate retail software, security technology and maximizing facilities of the internet and mobile, a retailer who successfully upgrades with time and makes his trade and business practices smoother and less time consuming |
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| Best In-Store Experience |
| A retailer who has successfully created a perfect shopping environment for intimate apparel. Keeping in mind the nature of intimate apparel, a retailer who has successfully incorporated the best in visual merchandising and store design to develop an ambience that shelters a comfort zone for the shoppers. A perfect product mix, great customer relations and high efficiency in staff is looked for. |
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| Most Admired Retailer of the Year |
| A retailer who has over his years gained respect and admiration from the industry as well as high regard from consumers for his innovative concepts and practices in retailing. A retailer who proves to be an epitome of perfection in terms of not only his store design and customer service but also imbibes the best practices in trade maximizing all available resources in technology |
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| Most Promising Retailer of the Year |
| A fresh entrant into the business of intimate apparel retail, who shows the signs of a market leader in the making. A retailer, who has in his short term of establishment already impacted the industry and created a buzz among the customers for his excellent service and relations. |
